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Starwest Botanicals

Starwest Botanicals is a value-added distributor of high-quality organic botanicals, herbs and spices to specialty retailers, manufacturers and e-commerce sellers.


How We Partnered

Transaction Dynamics

A partnership with management to acquire the company from family ownership. Management made a meaningful investment in the company as part of the transaction.

Investment Thesis

  • Strong customer value proposition through global supply chain, wide breadth of products and strong processing and QC capabilities
  • Diversified and fragmented customer base catering to consumer staple end markets
  • Highly fragmented market with strong tailwinds from shift to “better for you” products
  • Attractive financial profile, cash flow conversion and deal dynamics

Incline Value Enhancement

  • Improve operational performance through investments in infrastructure & technology
  • Accelerate organic growth through investments in marketing and channel management
  • Develop and augment management team to support future growth
  • Support add-on acquisition activity

Sacramento, CA




Value-added Distribution


April 2021

Incline has an impressive track record of successfully partnering with founder-owned distribution businesses. With their expertise, we will accelerate growth through strategic investments in marketing and channel management, accretive acquisitions and infrastructure and technology that will improve operational performance.

Van Joerger, Founder

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